Below, you can check out an exclusive interview with one of hip hop’s most influential producers, No I.D. In the interview, No I.D. speaks on the making of Jay’s D.O.A. joint. Be sure you check it out.
Recently we got to catch up with No I.D. about the making of Death Of Auto-Tune. We caught him while in Atlanta, on a brief stop before he headed back to New York to finish up Jay-Z’s highly anticipated Blueprint III album. This interview takes place at the St. Regis Hotel in the famous Buckhead region of Atlanta.
Still don’t have the joint? Download it here.
Also, be sure to check out what Jay-Z said about Kanye West and D.O.A. after the break.
“He actually sparked the idea,” Jay-Z told Billboard.com about the single. “When he heard the beat he said, ‘Man, this is just so hard! This has to be against everything — no auto-tune, none of that type of stuff!’ He didn’t know what I was going to do or where I was going to take it, but it was actually his fault.”
Jay-Z says that the two recorded one track with Auto-Tune previously for The Blueprint 3, but once D.O.A. came about, they decided to scrap it. “After we made the D.O.A. record about a month ago, we were like, ‘if it’s got to go, it’s got to go.'”
So the man who put auto-tune on the map was the same man who inspired the official death of auto-tune? Trend-setter.